Jake Owen’s Grandparents Inspired The Video For “Homemade”

“Homemade” is a celebration of a rising in rural America. It finds Jake Owen reflecting on the elements of home that shaped his identity.

Back in the 1940s, Jake Owen’s grandfather spotted the singer’s grandmother walking down the street in Mumfordville, Kentucky. They became pen pals, fell in love and got married. The song’s music video shares the sweet story of how Owen’s Granddad and Nanny fell for each other through a series of letters. At the time of the clip’s release, his grandparents were 95 years old and had been married for over 70 years.

The song, written by frequent Toby Keith collaborator Bobby Pinson with Ben Goldsmith, Drew Parker and Jared Mullins, plays on the difference between “homemade” and “home made.”